Strong grass root support
Strong ethnic appeal
Love for the family, have the largest diehard followers among all parties
Presence in all Provinces
Strong Legacy of leaders
No leadership vacuum
Turn around perception through performance
Regain past position in Punjab
Clean up the old guards and bring in fresh blood with a zeal to perform
Bring active governance in Sind for the next two years
Consolidate Bilawal’s position
Zardari bring money from Swiss accounts into Pakistan, and clear his reputation – no big deal for him
Mend ways and shun past governance style, root out corruption from party and government in Sind
Aggressively reach out to masses in other provinces, who would be willing to give more chances to PPP, as opposed to any other party
Possible struggle leadership at the top most level
Relied too long on Bhutto name
Not performed, taken things for granted
Tainted reputation of Zardari
Regional organization not strong, consists of old guards, who have failed
Lost considerable ground in Punjab – The strong hold in the past
No performance under the belt.
Continue to protect Zardari and others, hence lose out more support
Zardari and other leaders are nailed for corruption
Lose ground in Sind due to bad governance, thus creating a vacuum for other parties to fill.
Become a marginal party rather than mainstream and a major party.
Pakistan Peoples Party (PPP) is the only political party in Pakistan that has the grass root support and, probably, the highest number of diehards. It is also the only major political party that has a successor for party leadership – Bilawal Bhutto. He is young and can mature as he goes along. With these factors, PPP is, probably, the only party in Pakistan that has a long term potential, as we see today. All PPP has to do is to improve its image that is tarnished by Zardari as a party that is extensively involved in corruption, and turn out performance. If PPP is successfully able to perform and improve image, then is in a good position to rule Pakistan for 20-25 years from 2025 onwards. By 2025, the party leader would also be in his forties and mature.
Having said that, the next elections may see PPP struggling to get more seats. May just be able to hold on to about 30-40 seats at the Center.